CI/BI

CI

Corporate Identity

Doosan E&C

Since it was founded in 1960, Doosan E&C has been growing alongside the Korean construction industry.
Doosan E&C will continuously put our heart and soul into bringing about change and innovation for a better future.
Our CI visualized the corporation’s name to reflect our long history and the spirit of Doosan E&C, through Transparent Management and Fairness.

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  • Doosan E&C logo
  • Doosan E&C logo

BI

Brand Identity
We’ve

Doosan E&C housing brand, “We’ve”, was launched in 2001. Its brand identity includes a blue square that symbolizes our promise to build spaces where all the members of a household can enjoy a pleasant life (Live), nurturing love and happiness (Love), in places where we want to live in (Have), to reduce the cost of living (Save), and to solve all the needs for convenience in our daily lives (Solve).

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The Zenith

“We’ve the Zenith” which means the peak is Doosan E&C’s brand for first-class housing buildings. Its brand identity includes an icon symbolizing a Renaissance structure, conjuring up images of a high-class housing culture most people aspire to.

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